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Cannes Young Lions
Winning Entry
Very close to my heart, this is the work from the final round.
We were to present a print campaign to launch a women's SUV.
But instead of doing just print, we decided to take a design thinking approach
and ended up making the product our message.
Here's a link to the whole presentation.

Context

Insight

Logo and line

Manifesto

Print ad 1

Print ad 2

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